SERP Analysis

SEO experts have been talking about mobile technology for a while now. This year, it's even more important than ever that you sit up and listen to what they're saying. It's now extremely common for people to use their mobile devices to perform a search instead of using a desktop …

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Determining Relevance: Trust your gut when it comes to analytics

You can also use meta robots 'noindex,follow' directions on certain types of paginated content (I do), however, I would recommend you think twice before actually removing such content from Google's index IF those URLs (or a portion of those URLs) generate a good amount of traffic from Google, and …

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Create content about backlinks

SEO criteria frequently changes and becomes more difficult, so many website owners (and so-called SEO professionals) fall out of their practice claiming that SEO is dead. The content on your site should be organized in a logical way. This is not only good for SEO, it also helps visitors on …

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Lessons I've learned from local search

Maybe the URL is broken in the email itself, but a simple server redirect could fix it. Try to ensure the key phrase is an exact match to what the searcher will type into a search engine. This means phrasing your keywords in a conversational fashion if you want to …

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