As smart and sophisticated as search engines have become, they still understand one thing above all else: content. Content is unique, original material you create and publish on your site. Essentially, you rewrite it. Enter the Google Penguin algorithm update. I couldn't begin to think I could afford a wonderful …

Another one of the best SEO tactics creates even more links to your site to improve your SEO. Local SEO practices and building profiles on business directories can build online authority for your brand and make a bigger digital footprint for your website. Mobile optimization considers content, site design, site …

The first sentence on the page is called the lead. is of primary importance to have relevant backlinks coming in to your website. Mind you! The links should have relevancy to the content of your page. The more the number of relevant backlinks coming in to your website, the more …

A consumer who genuinely likes a brand and tells others about it presents the ideal marketing situation. Understanding how crawling, indexing, and ranking works is helpful to SEO practitioners, as it helps them determine what actions to take to meet their goals. Perfect search engine optimisation of the coding will …

In today's SEO world, search engines often evaluate content to determine the search rankings of a website. It is a common misconception that content marketing doesn't work as well for e-commerce websites. Google, in particular, factors the quantity and quality of inbound links into search engine results. The website should …